WHIMS of Change

Let your whims make you do good. Here, There and Everywhere

Shaking Up the Fashion World,

One Whimsical Step at a Time

The Changemakers of today pave the future.

Who said saving the planet couldn't be fashionable? We're here to challenge that notion. Our garments are crafted with love and attention to detail, using sustainable materials and ethical practices.

Looking Good  Doing Good

Now that's a winning combination!!

Break the Rules- Be the Changemaker

We're all about breaking free from the shackles of convention and embracing our unique styles.

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With your Wild Hopes, ignite your soul to make a difference

Join us in the Whimsical Revolution. Be playful, impactful, and downright fabulous.

Our Mission

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Making a statement with every stitch, through ethically sourced natural fabrics and handcrafted pieces, keeping our ecosystem on our minds & in our hearts.

Encouraging a capsule wardrobe to create less clutter. Breed creativity into daily styling, stay unique and embrace a less is more philosophy.

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Tackling Fast Fashion is our responsibility (You & I, both). We produce in limited batches, for our community. Through Whims we wish to drive change through our community and influence the production of our Whimsical collections.

Expressing your B.S. (Belief System) Matters To Us. We grow through our community as we make for our community. We cheer your B.S. to come, help shape our WHIMS and the future of fashion.

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Together, we can challenge the norms and rewrite the rules of the industry

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Make a statement through ethically sourced crafted pieces,

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Encourage a capsule wardrobe to create less clutter.

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Tackling Fast Fashion is our responsibility (You & I, both).

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Cheer your B.S. to come, help shape our WHIMS and the future of fashion.

Fashion Industry's dirty little secret

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Fashion Tsunami: Riding the Waves of Overproduction

Overproduction has become the name of the game. With billions of garments churned out each year, it's like a never-ending conveyor belt of clothes. At WHIMS, we believe in quality over quantity, offering limited edition collections that make a statement without overwhelming the planet.

Closets full of dreams, yet outfits left underutilised

Here's a shocking statistic: the average person only wears about 20% of their wardrobe regularly. It's time to break free from the cycle of underutilisation. At WHIMS, we're all about embracing the full potential of our outfits, encouraging you to mix, match, and wear them with pride.

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Closet chaos: When fashion hoarding takes over your life

Research shows that the average person hoards up to 80% of their clothing. Let go of those outfits that no longer spark joy and create space for something new. At WHIMS, we're here to help you curate a wardrobe that truly reflects your style and values. Embrace a more intentional approach to fashion and let go of the excess baggage.

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